Go-to-Market Engineering$50/hour

Engineer Your
Product Launch
For Growth
Ship & Scale

We've helped hundreds of software teams take their products to market. We combine SEO, Google Ads, Facebook Ads, and SMS into a unified launch engine — purpose-built for mobile apps and SaaS products that need traction fast.

First campaigns live in 48 hours
Starting at $500 to deploy
Built from 500+ software launches
launch_engine.md
GTM Engineering Stack
SEO & Content3x organic traffic
Google Ads4.2x ROAS average
Facebook Ads68% lower CAC
SMS Campaigns45% open rate

Trusted by teams launching products with GTM engineering

Apple
Microsoft
Sony
Electronic Arts
Activision
Riot Games
Anduril Industries
AdvocacyAI
Apple
Microsoft
Sony
Electronic Arts
Activision
Riot Games
Anduril Industries
AdvocacyAI
Apple
Microsoft
Sony
Electronic Arts
Activision
Riot Games
Anduril Industries
AdvocacyAI
Tom Spencer
Deniz
Ted
Manley
Andrew
Grant Calder

"If you're looking for a team that can support you, help scale your product, and be a true technical partner, slashdev.io is the way to go. Features that took months to finish are getting done in days. They have completely changed my business!"

Tom SpencerCEO & Founder AdvocacyAI

Every Channel You Need to Launch

Purpose-built acquisition channels for mobile apps and SaaS products

SEO & Content Engine

Programmatic SEO, technical optimization, and content strategy that builds compounding organic traffic from day one of your launch.

  • Technical SEO audits and site architecture
  • Programmatic landing page generation
  • Content clusters targeting buyer intent
  • AI search optimization (GEO)

Google Ads Management

Search, display, and Performance Max campaigns engineered for SaaS signups and app installs — not vanity clicks.

  • Search campaigns targeting high-intent keywords
  • Performance Max for app install campaigns
  • Landing page A/B testing and optimization
  • Conversion tracking and attribution setup

Facebook & Instagram Ads

Full-funnel Meta advertising from awareness to conversion, with creative testing frameworks that find your winning angles fast.

  • Lookalike and interest-based audience building
  • Creative testing with rapid iteration cycles
  • Retargeting funnels for trial-to-paid conversion
  • App install campaigns with deep linking

SMS & Lifecycle Marketing

High-converting SMS flows for onboarding, activation, and retention — because the best CAC is the user you already acquired.

  • Welcome and onboarding sequences
  • Trial expiration and upgrade nudges
  • Re-engagement campaigns for churned users
  • Transactional and promotional compliance

Attribution & Analytics

Know exactly which channel, campaign, and creative drove every signup and install — with unified dashboards across all channels.

  • Multi-touch attribution modeling
  • UTM strategy and tracking infrastructure
  • Real-time ROAS and CAC dashboards
  • Cohort analysis and LTV forecasting

App Store Optimization

Keyword optimization, creative A/B testing, and review management that turns your app store listing into a conversion machine.

  • Keyword research and metadata optimization
  • Screenshot and preview video testing
  • Rating and review management strategy
  • Competitor benchmarking and gap analysis

How It Works

Go live in days, not quarters

01

Audit & Strategy

We analyze your product, market, competitors, and existing channels to build a GTM plan optimized for your specific stage and budget.

02

Build & Configure

Set up tracking, create ad accounts, build landing pages, configure SMS flows, and prepare campaign assets — all in parallel.

03

Launch & Test

Go live across all channels simultaneously. Run structured experiments to find winning audiences, creatives, and messages fast.

04

Optimize & Scale

Double down on what works, kill what doesn't. Weekly optimization cycles with transparent reporting on every dollar spent.

GTM Engineering for Every Launch

Choose the solution that fits your product

Paid Growth Engine

Scale Signups with Paid Channels

Google Ads and Meta Ads campaigns engineered specifically for SaaS and mobile app acquisition. We've managed millions in ad spend across hundreds of product launches — we know what converts.

  • Google Search and Performance Max campaigns
  • Meta awareness-to-conversion funnels
  • Creative testing with 10+ variants per cycle
  • Automated bid strategies and budget allocation
  • Weekly ROAS optimization and reporting
// Paid Acquisition Engine
const campaign = new GTMEngine({
  product: 'your-saas-app',
  budget: { monthly: 25000 },
  channels: ['google-ads', 'meta-ads']
});

// Launch multi-channel campaigns
const results = await campaign.launch({
  google: {
    type: 'search + pmax',
    targeting: 'high-intent keywords',
    bidStrategy: 'target-cpa'
  },
  meta: {
    funnel: 'awareness → conversion',
    audiences: ['lookalike', 'retargeting'],
    creatives: 12 // variants to test
  }
});

// Returns unified performance
// → Google: 4.2x ROAS, $18 CAC
// → Meta: 3.8x ROAS, $12 CAC
// → 2,400 signups this week

Channel Attribution Dashboard

See exactly where every signup and install comes from — across paid, organic, and lifecycle channels in a single view.

Our attribution engine stitches together data from Google Ads, Meta Ads, organic search, SMS, and direct traffic to give you a true picture of channel performance. No more guessing which channel is actually driving growth — make budget decisions backed by real data.

  • Multi-touch attribution across Google, Meta, organic, SMS, and direct channels with configurable lookback windows
  • Real-time cost-per-acquisition tracking per channel, campaign, and creative — updated hourly, not monthly
  • Incremental lift analysis to measure true channel contribution, not just last-click attribution theater
  • Automated budget reallocation recommendations based on marginal ROAS across your entire channel mix
Budget Allocation
Google Ads35%
Facebook Ads25%
SEO & Content20%
SMS & Lifecycle10%
App Store Ads7%
Organic Social3%
Channel Performance
ChannelCACROASStatus
Google Ads$18.404.2xScaling
Facebook Ads$12.803.8xTesting
SEO & Content$4.208.1xCompounding
SMS & Lifecycle$2.1012.5xOptimizing
App Store Ads$22.602.9xNew
Organic Social$8.505.2xStable

Campaign Performance Tracker

Live metrics across every active campaign — updated hourly so you can move as fast as the market.

74.3
Composite Growth Score
Paid Acquisition Scaling
82
Scaling
Organic Traffic Growing
71
Growing
Conversion Rate Improving
68
Improving
User Activation Stable
77
Stable
Retention Rate Recovering
63
Recovering
Viral Coefficient Above Target
85
Above Target

From Build to Scale

Watch how we take your product from pre-launch to growth mode — with structured milestones at every stage.

01

Pre-Launch

2,400
waitlist signups

Landing pages, waitlist capture, early SEO, and social proof collection before you even ship your first version.

02

Launch Week

48hr
to first campaigns

All paid channels, SMS flows, and PR outreach go live simultaneously. Maximum impact in the critical first week.

03

Growth Sprint

340%
avg. month-over-month

Structured 2-week sprints testing audiences, creatives, and channels. Kill losers fast, scale winners immediately.

04

Scale Mode

4.2x
avg. ROAS at scale

Proven channels running at scale with automated optimization, budget allocation, and predictable unit economics.

GTM for Every Product Stage

Real strategies driving real traction

SaaS Product Launch

End-to-end GTM for B2B and B2C SaaS — from pre-launch waitlists to paid acquisition at scale, with SEO compounding in the background.

Real Results

Developer tools startup hit 10K signups in 30 days with coordinated Google Ads and content marketing

10KSignups
$14Avg CAC
4.2xROAS

Mobile App Launch

App install campaigns across Google and Meta, App Store Optimization, and lifecycle SMS that turns downloads into daily active users.

Real Results

Fitness app achieved #3 in Health & Fitness category within 2 weeks of launch with ASO + paid strategy

50KInstalls
$1.80Cost/Install
32%D7 Retention

B2B Lead Generation

High-intent Google Search campaigns, LinkedIn retargeting, and gated content funnels that fill your pipeline with qualified leads.

Real Results

Cybersecurity SaaS generated 400 SQLs per month at $85 cost per lead within 90 days

400SQLs/Month
$85Cost/SQL
22%SQL-to-Close

Product-Led Growth

Freemium and free-trial optimization with lifecycle messaging that nudges users from signup to activation to paid — all automated.

Real Results

Project management tool increased trial-to-paid conversion from 4% to 11% with SMS and email flows

11%Trial-to-Paid
3.2xActivation Rate
45%SMS Open Rate

Marketplace Launch

Two-sided acquisition strategy for marketplaces — supply-side SEO and content paired with demand-side paid campaigns and referral loops.

Real Results

Freelance marketplace solved cold-start problem with geo-targeted Google Ads for supply and Meta for demand

5KSuppliers
18KBuyers
3.6xGMV Multiple

International Expansion

Localized GTM strategies for new markets — translated ad copy, geo-specific SEO, local SMS compliance, and market-adapted creative.

Real Results

EdTech platform launched in 5 European markets simultaneously with localized Google Ads and ASO

5Markets
68%Lower CAC
2.1xROI vs US

Results That Drive Growth

Our GTM engineering delivers measurable traction for product launches

500+
Products Launched
Software products taken to market
4.2x
Average ROAS
Return on ad spend across clients
68%
Lower CAC
vs industry average acquisition cost
48hr
To First Campaign
From kickoff to live campaigns
Ready to Launch?

Engineer Your Go-to-Market

Book a free consultation to see how our GTM engineering can take your mobile app or SaaS product from build to scale — with SEO, Google Ads, Facebook Ads, and SMS all working together.

Free channel audit
Custom launch plan
No commitment required
See Case Studies
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